Industry
Sustainability
Engineering
Product Design
Year
2023
wind to energy is a revolutionary wind turbine startup designed for versatility and reliability. The turbines boast effortless assembly, catering to alpine huts, beach houses, and private households alike. Crafted with robust materials and engineering, they withstand harsh environments while delivering powerful, sustainable energy solutions. wind to energy turbines harness the natural force of wind, providing clean electricity for remote locations and urban dwellings alike. With a focus on user-friendly installation and high performance, the turbines empower individuals and communities to embrace renewable energy effortlessly. Shaping a greener future with wind to energy inspired us to create a functional, reduced yet exciting brand identity that harnesses the movement of power, wind and energy.
Client
WindtoEnergy
Services
Art Direction
Brand Identity
Editorial Design
Type
Strategy
The design is based on landscape and nature shots that show the turbine in its natural environment and simultaneously demonstrate ecological sustainability. Exciting stories are told via testimonials or harmonious shots of people using electricity that play with light: Ultimately, it's not just about saving money by producing electricity and energy, but about taking your fate into your own hands and being able to contribute to the energy transition in a very tangible way. Another eye-catching element of the design is the »glow«, a bright yellow spotlight in motion, which lies on the background images and provides space for information while illustrating the overall concept simply and intuitively.
More info
Photography
Janina Engel
Nofrontiere
Client
Wind to Energy
Collaborators
No part of this material, especially images or screenshots, may be used for any purpose other than personal use, unless Studio Engel gives explicit authorisation.
© JANINA ENGEL, 2024. All rights reserved.