Industry
Education
Science
Environment
Year
2018
The Princeton Environmental Institute (PEI) is Princeton University's interdisciplinary center for environmental research, education, and outreach. Founded in 1994, PEI addresses global environmental challenges through innovative research that spans natural sciences, engineering, social sciences, and humanities. It promotes collaboration among faculty, students, and external partners to develop sustainable solutions to pressing environmental issues.
As part of the Isometric Studio Team we designed a brand identity that unifies the work of over 120 associated faculty from 29 academic departments with a simple, identifiable monogram, making PEI‘s mission accessible to diverse audiences.
Services
Brand Identity
Graphic Design
Editorial Design
Animation
Web Design
PEI’s brand identity is anchored in its commitment to excellence, interdisciplinary approach, and global impact. The institute is recognized for fostering a vibrant intellectual community that integrates scientific rigor with real-world application. The refined visual system, custom photography, and illustrative patterns signal an intellectual yet urgent approach to one of the greatest challenges of our time – climate change. PEI’s brand strategy emphasizes thought leadership, cutting-edge research, and educational initiatives that prepare future environmental leaders. The institute's brand is synonymous with pioneering efforts to understand and mitigate environmental challenges, reflecting a dedication to both academic integrity and societal relevance.
More info
Photography
Isometric Studio
Collaborators
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